MiniWarGaming Prepares a new Indiegogo Campaign is a very interesting company to follow right now. Not just because they produce great, fun videos, but because they embody the shifts in the industry like nobody else.

#1 – – A Recap

Miniwargaming started as a YouTube channel for Warhammer 40K videos, battle-reports, tutorials, etc.., along with a Canada-based online store selling (mainly) Games Workshop products.

Over a year ago (has it been that long already?), they ran a successful Indiegogo Crowd-funding campaign to launch their own 28mm sci-fi miniature skirmish-game Dark Potential. The game seems to be doing pretty good, I think, though I haven’t seen it played on this side of the pond.

Whatever Dark Potential, Painting Videos and YouTube made them, MiniWarGaming’s main source of income appears to have remained selling Games Workshop products – until Games Workshop’s revised Trade Agreements for Online-Retailers hit them, prompting MiniWarGaming to close their store (except for Dark Potential and a few hobby products).

They didn’t close their entire business however.

Instead, MiniWarGaming made plans to re-make themselves as a full-time producer of videos, articles and other goodies, financed with premium subscriptions to their site.

And the kick things off with high professionalism right from the start, they’re now launching a new Crowd-funder on Indiegogo. Have a look!

#2 – MiniWarGaming’s New Studio and Indiegogo Plans

Straight from MiniWarGaming’s Matt:

#3 – Thoughts?

If anyone out there has the following to pull this off, it’s probably

Still, Kickstarters and Indiegogos for DVDs, websites and accessories seem to have a far harder time than Crowd-funding drives for actual games and miniatures.

I am also curious as to why the MiniWarGaming folks see their future as an online content producer, and not trying to take their miniatures game Dark Potential to the next level?